William Mulholland
Who they serve
Venture-backed founders buying fractional CFO plus operating-partner finance.
- Firm
- First Principles
- Website
- firstprinciples.finance (opens in a new tab)
Not sure you need a CFO? Fractional CFO vs controller vs bookkeeper
Is this you?
Claiming adds your homepage and lets you write your own line.
Other fractional CFOs for startups and founders
See all 15- Abhishek JainGrowth-stage SaaS / tech-enabled / D2C / services founders ~$500K–$10M needing investor-ready finance.
- Alex WuUSVC-backed startups seed–Series B (models, fundraise, board reporting).
- Constantin BotnariLondon, UKSaaS / AI / tech founders (UK) ~£500k–£15M needing hands-on fractional CFO.
- Cornell TsiangANZ; AsiaB2B SaaS and AI founders up to $10M ARR.
- Daniel GertrudesProvidence, RIStartups and growing SMBs (often $2–30M) needing FaaS finance plus fractional CFO.
- Gene S. GodickUSVC-backed / emerging-growth companies buying outsourced CFO.